Complete Brand Growth & Performance Marketing Manager

Job Description:

We are looking for a senior digital marketing professional to lead the online growth strategy for our brand. The selected professional will be responsible for planning, executing, and optimizing multiple marketing channels with a strong focus on measurable business results.

The project will involve paid advertising, social media, SEO, content marketing, email campaigns, audience research, conversion optimization, and marketing analytics. We are looking for someone who can understand our business goals and turn them into an effective performance marketing strategy.

Responsibilities:

1. Develop a comprehensive digital growth strategy for the brand.
2. Plan and manage paid advertising campaigns across relevant platforms.
3. Develop social media growth and engagement strategies.
4. Create an SEO roadmap to improve organic search visibility.
5. Plan content marketing campaigns based on customer needs and search trends.
6. Develop email marketing and customer retention campaigns.
7. Analyze website traffic, customer behavior, leads, and conversions.
8. Identify opportunities to improve landing pages and conversion rates.
9. Monitor marketing budgets and campaign performance.
10. Conduct regular performance analysis and optimize campaigns accordingly.
11. Prepare detailed monthly marketing reports.
12. Provide strategic recommendations for long-term business growth.

Requirements:

1. 3+ years of professional digital marketing experience.
2. Strong knowledge of performance marketing, SEO, social media, and content strategy.
3. Experience managing paid advertising budgets.
4. Strong analytical and data interpretation skills.
5. Experience with Google Analytics and major advertising platforms.
6. Understanding of conversion optimization and customer acquisition.
7. Excellent communication and strategic planning skills.
8. Ability to work independently and manage multiple marketing channels.

Expected Deliverables:

A complete digital growth strategy, multi-channel campaign management, monthly performance analysis, ongoing campaign optimization, conversion improvement recommendations, and detailed marketing reports.

Salary/Budget: ৳80,000–৳1,50,000